Your Internet Quality

Where’s the weak link?

There’s one router for each communication line in a household. It’s the piece of equipment connected to the modem on one side and to the WiFi access point (often built into the router) on the other side. The router is the link in the Internet service delivery chain that absolutely needs to manage the data traffic going in and out of your home. Its ability to manage those data requests going upstream and the corresponding data coming downstream is the most important factor in determining your Internet Quality. The router, not higher speeds and not the WiFi access point, is at the root of achieving better Internet Quality. If you’re having Internet Quality problems, it may be time to replace your old router.

Congestion + Speed = Pile-ups

Imagine multiple roads leading to a one-lane bridge on one side and multiple roads leading to a three-lane bridge on the other side, and all the vehicles on the roads are trying to cross the bridges. Those vehicles on those roads are like the data for your different Internet applications with upstream/outbound data requesting downstream/inbound data, whereby multiple streams of data are flowing along the communication line out of and into your home. When the vehicular traffic is low, the bridges probably don’t need any light signals to control traffic flow onto them, but as soon as traffic increases and congestion develops, there will be collisions and eventually a pile-up of vehicles on the bridges. Clearly, the bridges need to manage vehicular speed and priority in order to smooth out traffic flow when there’s congestion, and so does your Internet router.

Dumb routers create bufferbloat!

Without traffic management, your outbound Internet data requests will saturate your limited upstream connection and cause data collisions and pile-ups, or bloat, which occurs in network buffers. Bufferbloat in your upstream connection causes the delay and loss of outbound data packets, which in turn, forces the re-transmission of downstream data, slowing down your effective rate. This ultimately results in unusable Internet service, dropped connections, fluctuating quality levels, video streaming pauses and hiccups, garbled and chopped voice calls, blurry or frozen video sessions, etc. Without traffic management, a high volume of inbound data can also choke the network buffers creating bufferbloat on the downstream connection that prevents the timely and complete delivery of data to your WiFi access point and mobile devices, and thus, worsening your Internet Quality problems. In short, the higher your bufferbloat, the worse your Internet Quality.

Managed Data = Maximized Internet Quality

 Traffic congestion with out-of-control speed causes bufferbloat, which results in poor Internet Quality. So no matter the connection type or its speed, bufferbloat ruins your Internet experience. Thankfully, with optimized traffic management, you can have excellent Internet Quality, even if you live in areas with limited speeds. Getting rid of the terrible ISP-supplied WiFi router and buying a traffic optimizing router such as IQrouter will dramatically improve your Internet experience.

Take the IQ Test to measure your Internet Quality.

Thank You! My Internet is much more consistent, reliable and faster.
— Charlie R.